Go Red for Women

Published: Monday | February 2, 2009

On Sunday, February 8, Baptist Health South Florida will debut its Red Dress Affair in Jamaica at the Pegasus hotel. A life-saving discussion on the heart, this is a calendar activity in Florida and the Caribbean and is themed around the World Heart Federation's 'Go Red for Women' concept to bring attention to the high incidence of cardiovascular disease (CVD), among women.

Baptist Health South Florida is the largest faith-based, not-for-profit health-care organisation in that region and has an outstanding reputation in medicine and service.

Proactive programme

Updated guidelines by the American Heart Association, indicate that nearly all women are at risk for CVD and Baptist Health has undertaken this proactive outreach programme, empowering women about the risk factors and the importance of a heart-healthy lifestyle.

Special presenter will be Dr Yvonne Johnson, emergency department director of the Heart Attack Unit, Baptist Health. The event is being staged with the support of the Jamaica Pegasus, Medical Association of Jamaica, The Gleaner Company and Sandals Resort.

Event focus

A mini wellness display will be a point of focus at the event. It will showcase healthy-lifestyle products and accessories, as well as provide blood pressure and blood-sugar checks.

Go Red For Women debuted in February 2004 (February has been designated American Heart month by presidential proclamation since 1963) with a goal to raise awareness of the risks associated with heart disease.

Participants are encouraged to wear red and there will be a prize for best outfit.

Proceeds from the event will go to the Mustard Seed Communities.

For tickets contact: Virgen Advertising Ltd :926-2446, 968-8989 virgenad@cwjamaica.com.