Fetish Girls (from left) Shanelle Brown, Samantha Shirley, Davion Mahaubear, Ashley Cunningham, Shereen Maragh, Shauna-Gay Knott, Nordia Salmon, Maxine Clayton and Kayon Brown pose for Outlook. - Photos by Janet Silvera

WESTERN BUREAU:

Neither the IMF nor the S&P CCC+ rating mattered to the navel ringed, tattooed, belly-button adorned revellers who invaded Negril on Independence weekend for the 'Do or Die' battle for supremacy between Appleton Temptation Isle and the Dream Weekend party marathon teams.

Defying all odds, ATI fans allowed Renaissance's Dr Dre and Blaze to titillate their loins with musical foreplay, while giving licence to Renegade disco to administer any medicine they saw fit.

While Dream Weekend fans were obedient slaves of DJs Coppershot, Dream Liquid and Chromatic serving their masters who teamed up reviving the likes of Shabba Ranks and Super Cat's 'Old School' hit.

It is estimated that 20,000 people flooded the 'Capital of Casual' and as casual and sexy as the party people were, that's what it was.

The level to which the sponsors attacked each other with guerilla marketing was evident in a town overtaken by billboards, banners, branded trucks and young fresh and green girls representing everything in sight.

But entertainment won and we can only assume that everybody went home happy.

As beyond the sun, beyond the vibe, beyond the experience, ATI and Dream Weekend were absolutely amazing.

janet.silvera@gleanerjm.com

From Left: Sean Finlayson and the promoters of the Red Stripe Dream Weekend parties Garth Walker, Pierre Goubault and Clarence Robinson enjoy a drink and soak up the atmosphere.

Sasheena Lindsay (left) and Racquel McDonald dance up a storm.

From Left: They look swell and they know it, Ingrid Lindsay from Atlanta and Rowena Weatherburn and Sherice James are hits at the party.

Headline Entertainment's Jerome Hamilton signs the NCB Foundation charity board at ATI's Stages in Negril on Saturday. The number of signatures will equate the amount of funds going to the Whitehall Primary School in Negril.

Rajea Forrest and the petite Tonisha are in a good mood.

Krystina McDonald gives full hundred in this dress.

From Left: Melissa Thomas, Tiffany Hines and Tameka Bryce show off beach bods.

Sisters Exaun Earle (left) and Sidonnie Malcolm sport one of the Cinderella hats that were made specifically for ATI's Stages at Long Bay Beach Park in Negril on Saturday.

From left: Ruthann Hart and Kerry-Lee Brown were hot numbers at ATI's Stages.

Jodie 'Bold' Walters and Malika Walters drink Red Stripe's new Bold at Day Dream.

Walking tall, Kinya Scott seems extremely confident at ATI's Stages.

Nicky Watson looks absolutely lovely.

Andrew Anguin and Leanne Spence stay close together.

Beenie Man's Summer Sizzle is weeks away, but the women promoting his 30th anniversary event are in Negril making sure the young people know about it. Deandra Matherson (left) and Olivia Matthews sizzle at Red Stripe's Day Dream party at Long Bay Beach Park in Negril.

Althea Birch (left) and Ashley Hebl hit it off nicely at ATI.

Caymanians Shyam and Tamara Ebanks have a wet, wild time at Red Stripe Day Dream party at Long Bay Beach in Negril on Friday.

The 'King of Dancehall', Beenie Man, is sandwiched by Red Stripe's Kim Lee (left) and Sandra Denton of the group, Salt-N-Pepa.